The Nicodia plant, also known as Leucophyllum frutescens or Texas Sage, is a drought-tolerant shrub native to Texas and Mexico. It's characterized by its silver or gray-green foliage and striking, often purple or pink, flowers. 

Key Characteristics:

Drought Tolerance: Excellent for xeriscaping and dry climates. 

Aesthetic Appeal: Provides a visually appealing contrast between the foliage and flowers. 

Flower Colors: Typically blooms in shades of pink, lavender, or purple. 

Foliage: Silver or gray-green. 

Blooming: Flowers are typically tubular and densely clustered, according to Reemz Basket. 

Other Names: Texas Sage, Texas Ranger, Texas rain sage, cenizo, etc., according to Wikipedia. 

Cultivation:

Sunlight: Prefers full sun.

Soil: Well-drained soil.

Watering: Drought-tolerant, so water sparingly, especially in established plants.

Temperature: Can tolerate heat and dry conditions.

Hardiness Zones: Typically hardy in zones 8-10. 

Uses:

Ornamental: Adds color and texture to gardens.

Xeriscaping: Ideal for drought-tolerant landscaping.

Wildlife: Attracts pollinators and other wildlife.